SEO & Responsive Website

Developed a bespoke website based on the WordPress platform with a fully integrated blog platform Launch site

Towards the close of 2012, we were approached by Walker Prestons to improve and extend their brand identity. We were tasked with creating a strong identity throughout their online and offline marketing copy.

With a significant number of competitors in the local area offering comparable services, one of Walker Prestons’ main requests was to create a wholly unique and individualistic brand persona. Eschewing the traditional crisp white appearance of the websites’ of many law firms, we presented a bright, enjoyable brand identity for Walker Prestons.With Walker Prestons’ main services directed at the public, it was important that the re-branding was completed with an inviting appearance. After researching customer trends and attitudes, we discovered that the cold exteriors of many competitors’ websites were turning them off, so we actively sought out an engaging design.
This distinctive design has been constant throughout the entirety of our marketing action with Walker Preston, both online and offline. Walker Prestons have always tried to maintain a simple-to-use functionality throughout all of their services and it has been our intention to stay faithful to that.

WHAT WE DID

WEB DEVELOPMENT

Developed a bespoke website based on the WordPress platform with a fully integrated blog platform

 

Brand Development

Developed all the branding to match the client requirements

 

ADVERTISEMENT

Brand awareness via social media / digital takeovers / newspaper advertisements / outdoor banner advertising

SEO

SEO for both geographical and non geographical generic competitive searches e.g. Road Accident Claim, Claims for Hearing Loss

 

CONTENT STRATEGY

Content strategy liaising with industry leading bloggers e.g. Charon QC

 

REFERRAL SITE

Lead generation through referral sites e.g. Lawyer Locator, Yell.com

RESULTS

Site visitors and enquiries have grown significantly since we took over the project, due in large to the SEO and online marketing work that we have completed throughout. Ranking highly for both local and non-local searches, we have managed to drive a large volume or relevant traffic through the website.